Academics
American University
School of Communication, B.A. in Public Relations and Strategic Communication 
School of International Service, Minor in International Studies 
Major GPA 3.69
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Relevant Experience
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Yonsei University
Selective Exchange Program, Underwood International College, Fall 2015
 
Yonsei University (연세대학교) is a private research university located in Seoul, South Korea. It is one of Korea's three "SKY" universities, and considered one of the most prestigious in the country, with the others being Seoul National University and Korea University. Founded in 1885, Yonsei is one of the oldest universities in South Korea.
Awards
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Best Communication Paper
2016 Public Communication Awards
American University School of Communication, sponsored by Edelman
 
"This communications paper is a comprehensive plan to assist CARE USA's employees and board members in identifying potential crises and responding to them as quickly as possible. This student's plan was impressively detailed and included fundamental steps to ensure the right infrastructure is in place to respond as needed to a hostage situation. It included the messages that will be communicated to those affected, channels to best reach stakeholders and the media, statements from the Board of Directors' leadership, answers to trick questions - and most importantly, kept simple so that it's easily understandable. And lastly, the plan was presented in a professional and clean format." - Edelman
 
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Coffee Nature 
Washington, DC

 

Server/Social Media Intern

August 2013 - March 2014

 

  • Enhanced customer experience by adapting to multifarious personalities
  • Increased client base by optimizing customer relations and improving customer satisfaction (online and offline)
  • Launched and managed social media platforms (Facebook, Instagram, and Twitter) and increased online presence
  • Coordinated community events, local promotions, and live music shoes to increase customer engagement
Alpine Financial Service Group
Fort Lee, NJ
 
Marketing and Communications Intern
June 2014 - August 2014
 
 
  • Evaluated target audiences and proposed marketing strategies for launch of Alpine's new "DreamBuilder Plan"
  • Collaborated with marketing team regularly to develop and implement innovative ideas for marketing campaigns
  • Created infographics, flyers and other content to use with clients, post on the webpage and share on social media
  • Published ads and dark posts for DreamBuilder Plan's Facebook page to increase reach, buzz, and click-through rates
1/2
Starbucks
Washington, DC and Edgewater, NJ

 

 
Barista/Cashier
February 2013 - November 2013
 
  • Accomplished multiple tasks in the midst of a fast-paced, strenuous work environment

  • Collaborated pro-actively with the management team to assist customers

  • Maintained upbeat and hospitable demeanor under high-stress and high-pressure situations

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InterAction
Washington, DC
 
Communications Intern
September 2014 - December 2014
 
  • Performed media monitoring for Ebola utilizing Meltwater and Vocus to share with 200 member organizations

  • Compiled list of headlines covering global development and current events for organization-wide distribution daily

  • Published a blog raising awareness on the adverse effects of climate change on women in developing countries

1/2
CARE 
Washington, DC
 
US Government Strategic Engagement Intern
February 2015 - May 2015

 

 

  • Assisted strategic approach to building and strengthening CARE's relationships with the US government in DC, with a particular emphasis on relationships with USAID's key offices and bureaus.

  • Created one page technical briefs of key CARE projects to share internally, with USAID administrators, and public via web

  • Represented CARE USA at Global Citizen Earth Day festival, USAID events, Wilson Center and other think tanks

  • Raised awareness on Syrian crisis on Global Citizen Earth Day by promoting petition and posting live content on social media

1/3
Faith in Public Life 
Washington, DC
 
Communications Intern
September 2014 - December 2014
 
 
  • Assisted grassroots movements by conducting info & data retrieval searches

  • Contacted opinion leaders to rally support for Faithful Voter campaign

  • Organized Excel spreadsheets/databases to increase organization efficiency

1/2
FAWE (Forum for African Women Educationalists)
Nairobi, Kenya
 
Communications Intern on Temporary Pro-Bono
May 2015 - August 2015

 

 

  • Developed fact sheets on FAWE's advocacy work and post-2015 recommendations for use at the World Education Forum in Korea

  • Composed newsletter and advocacy paper supporting scholarship strategies to keep girls in school and end child marriage

  • Revised five news articles to be published on website to spread awareness around disparity between boys and girls education

1/4
Medicom
Jung-gu, Seoul, Korea
 
Assistant on Contract
June 2015 - July 2015

 

Medicom is the largest Korean local PR firm with 150 PR professionals.

 

Major Clients : Samsung GALAXY, ING, Standard Chartered, Loreal, Cathay Pacific Airways, banila co., YvesSaintLaurent, Riot Games, Sony Korea, HANSKIN, Nike, Shiseido, Vaseline, Uniqlo, Kiehl's, Del Monte, Kirin Ichican, Swatch, Nike, BMW, Ministry of Foreign Affairs, Ministry of Culture, Sports and Tourism, Ministry of Employment and Labor, Ministry of Science, ICT & Future Planning, Australian Embassy Republic of Korea, etc.

 

  • Cumulated experience working with approximately five high-profile clients in security, airline, consumer and cosmetic industries

  • Monitored SNS platforms and news media outlets to assist with crisis communication for major international clients

  • Translated proposals, presentations, news releases, emails, media coverage and magazine features from Korean to English

1/4
Other Experience
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FleishmanHillard

Gangnam-gu, Seoul, Korea
 
Communications Intern on Contract
July 2015 - August 2015

 

 

FleishmanHillard Korea won two silver awards and one bronze for its work with the Ministry of Gender Equality and Family at the PRWeek Awards Asia 2015. ‘Look Again Campaign’ was awarded in both ‘Public Affairs Campaign of the Year’ and ‘Public Sector Campaign of the Year.’

 

  • Garnered experience working with nine high-profile clients in cellular, public affairs, political, pharmaceutical and trade industries

  • Executed daily media monitoring (also during high-profile events) to develop detailed analysis report to share internally and with client

  • Translated news articles, monitoring reports, magazine features, and presentations from Korean to English to localize message for public and present to client

APCO Worldwide

Washington, DC
 
Digital Strategy Specialist
January 2016 - May 2016

 

 

  • Execute strategic planning, content creation and calendaring of social media and digital activity for four Fortune 250 companies

  • Measure, monitor, and evaluate social and digital media activities utilizing analytics tools to prepare detailed analysis report for clients

  • Prepare memos, recommendations and presentations based on trends on digital landscape using research, Big Data, and data analytics

  • Compile audience segmentation report and presentation for a Fortune 250 health insurance provider to recommend appropriate messaging for relevant target audience

  • Monitor news daily utilizing keyword search and Google News to compile weekly media report to update team and client on latest news, and manage and organize media contact lists utilizing CisionPoint to pitch reporters about upcoming events​

1/1
1/4
VonVon 
Seoul, Korea

 

English Editor
November 2015 - January 2016
 

Vonvon is a start-up company that focuses on creating viral content for Facebook and other social media platforms. Vonvon was responsible for the viral app that was shared via Facebook called: “What are your most used words on Facebook?”. More than 17.6 million English speakers on Facebook have clicked on the app as of the end of November.

 

  • Analyzed click-through and share rates to determine which content the potential to go viral

  • Created graphics, profile picture filters to be shared on Facebook

  • Drafted and scheduled posts to be shared on Facebook page, daily

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HelloCafe 
Seoul, Korea

 

Coach
November 2015 - January 2016
 
  • Helped native Korean speaking business professionals prepare for business engagements, presentations, and interviews in English

  • Privately tutored 10+ students to help improve fluency in conversational and business English

1/2
Urban Outfitters 
Washington, DC

 

Sales Associate
March 2013 - May 2015
 
  • Administered daily customer service issues by finding solutions to customers’ needs

  • Managed high influx of diverse and dynamic customers daily

  • Cultivated positive interpersonal relations by working collectively to provide exceptional customer service

Booz Allen Hamilton

Washington, DC
Communications Consultant
August 2016 - Present

 

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Arlington Transportation Partners

Arlington, VA
Marketing Intern on Contract
July 2016
  • Launch, maintain and update website and blogs on Hubspot platform

  • Optimize blogs and web content for best SEO results